above-the-fold

Từ điển Oxford Advanced Learner 8th

aˌbove-the-ˈfold 8 [above-the-fold] BrE NAmE adjective
in a position where it is seen first, for example on the top half of the front page of a newspaper or in the part of a web page that you see first when you open it
•above-the-fold images
•The company logo must be placed in an above-the-fold position.
compare ↑below-the-fold, see above/below the fold at ↑fold _n.